Our four areas of focus

We consider these to be our verticals, and our primary categories of offerings: the user, the product, the process, and the market. We offer services in these areas customized to your needs. Contact us today to see how we can help you build more user-centric products and expand into new markets and territories.

Contextual inquiry

Generative research

Onsite and remote user testing

Persona development

Competitive evaluation

Heuristic assessment

Product evaluation

Software prototyping

Building UX teams/orgs

Product development strategy

UX process optimization

UX strategy development

Quantitative surveys

Field research

Brand assessment